Shouts to Jackie (Mint Colective) for being interviewed on SD Reader..very informative and insightful..

From SD Reader:

“What is personal branding?

Branding is what draws someone to a company or individual. It’s about creating a consistent identity for yourself or your company through a variety of platforms both on and offline. Many think branding means having a logo, but it’s so much more than that. ” more on the jump